About the CRL

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• Career Resources By Major or Field
• Graduate School Planning
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• Job Hunting Online
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• Workshops and Instruction

• Resources for:
  • New Graduates
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  • ALANA (African, Latina, Asian, Native American) Jobseekers
  • LGBT (Lesbian, Gay, Bisexual, Transgender) Jobseekers
  • Women and Careers

Career Resource
e-Library

Choose your resource Career Exploration Career Search dbase Company/Ind. Research Fellowships and Grants Gap Year Grad School Planning Internships Internships USA dbase International Study International Work Interviewing Job Search Tools Networking Job Hunting Online Get Help from a Librarian Relocation Resources for Alumnae/i . . . for Career Changers . . . for Faculty & Staff . . . for Graduate Students . . . for Undergraduates . . . for International Students . . . for Jobseekers with Disabilities . . . for ALANA Jobseekers . . . for LGBT Jobseekers . . . for Women and Careers Resources by Major/Field Resumes & Cover Letters Salary Information Self-Assessment Transitions (new grads) Vault for students/staff Vault for alumni Web 2.0 Resources Workshops and Instruction

Library Catalog

• Search here for Career Books and more*
  *For a list of all books in the Career Resources Library, search by Non-LC call number and enter "CRL."
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Related Resources

• Career Education Center -- Simmons career counseling
• CareerLink-- Simmons online recruiting
• CA$H -- Simmons work study and on-campus jobline
• Alumnet Professional Connections
• School of Management Library -- additional career and business resources at Simmons
• Study Abroad Office

Recent News

• "Men Dominate, Women Orchestrate."
• "Significant Job Growth Predicted for Euro-Zone"
• "A Bigger Deal on Campus"
• "Brand You with a Blog"
• "Why Sneaky Tactics May Not Help Resume; Recruiters Use New Search Technologies to Ferret Out Bogus Keywords"
• "Report: Women Don't Make It in Mass"
• "Best Careers 2007"
• Google Base Job Listings
• "Allow Me to Introduce Myself (Properly)"
• "Job Seekers, Take Heart -- and Control"

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“Brand You with a Blog”

Filed under Job Search Process, Resumes and Cover Letters, What's New
Posted by Libraries, March 29, 2007
View all posts for March 2007

Mike Sansone, ConverStations: Business Blogs as Conversation Stations, 3/23/07.
http://www.converstations.com/2007/03/brandyouwith_.html

Branding is the creation of “a proprietary visual, emotional, rational, and cultural image associated with a company or a product” (Digital Explosion Glossary, http://www.denow.com/6gloss/). In the hectic job market, it is very helpful for job seekers to create such a specific and clearly defined identity. This post suggests a number of steps to help you along in this self-branding process and in describing what makes you unique. First of all, ask yourself: “what makes me ‘me’?” and print a business card with a catchy and succinct byline that describes your uniqueness. The next step is to establish a positive web presence. You can easily create a simple personal website and a blog. Use the website to post your resume and a video interview, and the blog to show your knowledge in your field. And don’t forget to put the URLs on your card. Check out the full post for more tips and interesting ideas.

—Hagar Shirman