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“Attracting the Twentysomething Worker”

Filed under Companies to Watch, Employment Outlook, Job Search Process, On the Job
Posted by Libraries, June 13, 2007
View all posts for June 2007

Nadira A. Hira, Fortune Magazine, May 15, 2007.

While this article was written as a guide for Babyboomers interacting with twentysomethings in the workplace, it can provide the twentysomething reader with insight into the way their peer group is viewed by the rest of the world. And what is the [perceived] typical profile of a Gen Yer? A “hipster and a climber, (s)he is all nonchalance and expectation.” And when it comes to joining the workforce, “they’re ambitious, they’re demanding and they question everything.” Luckily for Gen Yer’s, with so many Babyboomers set to retire in the next few years, they are sufficiently in demand to negotiate for their priorities with their future employers. And luckily for their employers, as demanding as this new generation of workers might be, they also come with “more information in their heads, more information at their fingertips … the highest expectations first and foremost for themselves.” Corporate culture is on the verge of a major revolution as these younger employees begin to dominate the workforce.

For more definitions, some recent history of the emergence of Gen Y, and profiles of successful twentysomethings and their employers, read the full article:
http://money.cnn.com/magazines/fortune/fortune_archive/2007/
05/28/100033934/

Related articles:
For an article targeting the twentysomethings, see “5 Big Mistakes New Grads Make”:
http://money.cnn.com/2007/05/14/news/economy/new.
grads.fortune/index.htm

And for a few of those employers who are willing to go the extra step (or mile) for their new employees, see “20 Great Employers for New Grads”:
http://money.cnn.com/galleries/2007/fortune/0705/gallery.
greatfornew_grads.fortune/index.html

—Hagar Shirman