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Ann Fudge, CEO, Young & Rubicam Brands: Leading Change

Filed under SOM News and Events
Posted by , September 02, 2006
View all posts for September 2006

Date: Thursday, September 14th
Time: 5:45-8:00pm
Place: HBS Spangler Auditorium, Boston MA
Cost: HBSWA + HBSAB Members: $30
Alumnae Non-Members: $50
Guests of members: $30

Companies face an unprecedented set of challenges today:
• the need to create or keep up with technological change,
• a global playing field with few barriers to entry,
• a stunning rate of obsolescence,
• a media environment that keeps fragmenting and proliferating,
• and smart, savvy consumers who want an active role in determining what is sold to them and how it is sold.

The HBSAB and the HBSWA invite you to hear Ann Fudge talk about leading change - the need for it, the challenges, the rewards of reinvention.

Ann Fudge is the Chairman and CEO of Young & Rubicam Brands, one of the world’s leading marketing communications groups. She is also a member of the Harvard Board of Overseers.

Prior to Young & Rubicam Brands, Ms. Fudge served as President, Beverages, Desserts and Post Division - a $5 billion unit of Kraft Foods. She served on Kraft’s Management Committee and has managed businesses including Maxwell House Coffee, Gevalia Kaffe, Kool Aid, Crystal Light, Post cereals, Jell-O desserts and Altoids.

Ms. Fudge has received an Alumni Achievement Award from Harvard Business School and an Achievement Award from The Executive Leadership Council. She was named by Time magazine as one of their Global Business Influentials. Ms. Fudge received her BA from Simmons College and her MBA from HBS.

Please join us for this special chance to meet, listen to and speak with a truly accomplished business leader. To register for this event, please go to: http://www.hbsab.com/events/2006/September/9.14.06.ann.fudge.ceo.young.rubicam.brands.leading.change.html